Build in Public Stories

Learn from founders who navigated build in public challenges. Make the same decisions they faced and understand the outcomes.

Daniel Vassallo

Small Bets Approach

How Small Bets Led to a $3.6M Exit

Daniel Vassallo left Amazon in 2019 and adopted a small‑bets portfolio: freelance, a fast‑shipped AWS ebook, and a one‑take audience course that each produced early revenue. In 2021 a live cohort evolved into the Small Bets community, later packaged as ‘join the community; course included’. In April 2025 he sold Small Bets to Gumroad for $3.6M on a mixed cash/options structure while continuing to operate it—an outcome consistent with his downside‑aware, audience‑led approach.

Indie Hacking Info Products +8 more

5 decision points

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Tony Dinh

TypingMind

How Tony Dinh Built TypingMind: From Weekend Hack to $500K Indie SaaS

TypingMind began as Tony Dinh’s weekend experiment to fix ChatGPT’s missing search and folder features. Built in one day after the API release, it went viral through his build-in-public updates, reaching $10K revenue in 10 days and $500K within a year. Tony applied lessons from past indie projects — shipping fast, clear UI, and direct customer billing — while avoiding platform risk seen in his earlier Twitter tool. The result: a sustainable indie SaaS proving that speed, focus, and transparency can outperform scale.

SaaS AI Tools +5 more

3 decision points

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