Building in Public Stories

Learn from founders who navigated building in public challenges. Make the same decisions they faced and understand the outcomes.

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Jon Yongfook
Bannerbear

How Jon Yongfook Grew Bannerbear: Lessons Behind a Bootstrapped $50k MRR Engine

Bannerbear’s growth came from choosing a domain with strong product–founder fit, operating on a strict build–market cadence, and turning free tools into link and traffic engines—while hardening infrastructure after a DDoS. Branding and open updates kept it memorable as an API business matured toward ~$50k MRR over ~3 years.

SaaS Developer Tools +9 more
4 decision points
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T
Tibo Louis-Lucas
Tibo Maker's Portfolio

From Failures to $200K MRR: How Tibo Maker Built a Distribution-First Studio

Tibo Maker operates as a distribution-first studio: build a single audience engine and reuse it to launch and grow several products in parallel. The approach emerged after multi-year VC-style failures, was refined through Tweet Hunter/Taplio, and now emphasizes revenue-first validation, partner-led distribution, and platform-risk hedging. This studio model prioritizes fast cycles, aligned incentives, and shared reach across products.

Indie Hacking SaaS +5 more
4 decision points
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